12 DECEMBER, 2018
Blink. And they’re gone.
Photographer Jimmy Nelson is sending a warning that the world is at risk of losing its global cultural heritage by squandering the cultural identities of the last indigenous peoples. The photographer launches a bid to preserve cultural diversity by issuing the caution: ‘BLINK. AND THEY’RE GONE’. A warning that if we don’t engage with indigenous cultures now, they will be gone forever. This is illustrated by a campaign conceptualized and created in a joint effort between JWT INDIA and J. Walte...Read release